Small business /
Tyson, Eric
Small business / Small business for dummies - 5th edition. - xviii, 436 pages ; 24 cm. - For dummies . - For dummies. .
Includes index.
Introduction -- Getting started with small business. Is small business for you? ; Laying your personal financial foundation ; Finding your niche ; First things first: crafting your business plan ; Making financing, ownership, and organizational decisions -- Buying an existing business. Exploring buying a business ; Finding the right business to buy ; Evaluating a business to buy ; Negotiating terms and sealing the deal -- Running a successful small business. The owner's responsibilities in the start-up and beyond ; Marketing: products, pricing, distribution, promotion, and sales ; Tapping technology ; Keeping your customers loyal ; Managing profitability and cash ; Learning from the experiences of others -- Keeping your business in business. Finding and keeping superstar employees ; Providing employee benefits ; Handling regulatory and legal issues ; Mastering small-business taxes ; Cultivating a growing business -- The part of tens. Ten mistakes you don't want to make ; Ten tips for small-business success ; Ten ways the 2017 Tax Reform Bill benefits small business.
Small Business For Dummies has been a leading resource for starting and running a small business. Calling upon their six decades-plus of combined experience running small businesses, Eric Tyson and Jim Schell once again provide readers with their time-tested advice and the latest information on starting and growing a small business. This new edition covers all aspects of small business from the initial business plan to the everyday realities of financing, marketing, employing technology and management--and what it takes to achieve and maintain success in an ever-changing entrepreneurial landscape.
9781119490555 1119490553
2018947544
Small business--Management.
New business enterprises--Management.
HD62.7 / .T97 2018
658.022
Small business / Small business for dummies - 5th edition. - xviii, 436 pages ; 24 cm. - For dummies . - For dummies. .
Includes index.
Introduction -- Getting started with small business. Is small business for you? ; Laying your personal financial foundation ; Finding your niche ; First things first: crafting your business plan ; Making financing, ownership, and organizational decisions -- Buying an existing business. Exploring buying a business ; Finding the right business to buy ; Evaluating a business to buy ; Negotiating terms and sealing the deal -- Running a successful small business. The owner's responsibilities in the start-up and beyond ; Marketing: products, pricing, distribution, promotion, and sales ; Tapping technology ; Keeping your customers loyal ; Managing profitability and cash ; Learning from the experiences of others -- Keeping your business in business. Finding and keeping superstar employees ; Providing employee benefits ; Handling regulatory and legal issues ; Mastering small-business taxes ; Cultivating a growing business -- The part of tens. Ten mistakes you don't want to make ; Ten tips for small-business success ; Ten ways the 2017 Tax Reform Bill benefits small business.
Small Business For Dummies has been a leading resource for starting and running a small business. Calling upon their six decades-plus of combined experience running small businesses, Eric Tyson and Jim Schell once again provide readers with their time-tested advice and the latest information on starting and growing a small business. This new edition covers all aspects of small business from the initial business plan to the everyday realities of financing, marketing, employing technology and management--and what it takes to achieve and maintain success in an ever-changing entrepreneurial landscape.
9781119490555 1119490553
2018947544
Small business--Management.
New business enterprises--Management.
HD62.7 / .T97 2018
658.022